Digital Experiences
Crafting moments that almost make you forget you’re staring at a screen again
Web
Ascend Marketing
Led the development of the Ascend Marketing brand and website—shaping its tone, visual identity, and user experience. So, if something looks good (or a little off), that might be on me… might.
Role: Creative direction, brand development, UX and UI design, build
Martechify
Provided creative direction, UX/UI design, and branding for a learning community connecting marketing professionals. Guided the team through build to keep the vision consistent from concept to launch. Martech moves fast enough that nobody can keep up alone. So we made a place where people can actually help each other figure it out.
Role: Creative direction, brand development, UX and UI design, build
Sunlight Aerospace
Directed and designed the UX/UI and build for a company pioneering solar drone networks for persistent wireless coverage. Focused on showcasing the elegant engineering behind their Sunfleet formation flight technology. Spent more time than I'd like to admit making sure I actually understood the technology before designing around it. But I guess out that's how you avoid embarrassing yourself in front of aerospace engineers.
Role: Creative direction, brand development, UX and UI design, build
The Beryl Institute
Handled creative direction, UX/UI design, and brand updates for a global community transforming patient experience in healthcare. Focused on making their extensive resources and information easily accessible to members—building a better web experience for the people building better human experiences in healthcare.
Role: Creative direction, brand updates, UX and UI design
App
Keller Williams
Provided initial design thinking for a proposed app connecting tradespeople with customers who need help. Explored user needs and mapped out how the experience might work before executing wireframes and UI design direction. Helped the team figure out if the idea has legs and gather buy-in.
Role: Creative direction, UX and UI design
Nokia
Provided UX/UI design for a complete set of email and landing page modules and templates supporting Nokia's brand evolution and platform updates. Covered their global event, thought leadership, newsletter, and journey programs. Started with workshops across regions to understand what managers needed and what was actually working, then closed with sessions walking through the documentation so everyone knew what was available and how to use it.
Role: UX and UI design, workshops, documentation
Verizon
Provided creative direction for Verizon email campaigns and nurture journeys, plus associated landing pages. Lots of emails. Like, so many.
Role: Creative direction
BlueJeans by Verion
Provided creative direction for email campaigns for BlueJeans, a video conferencing platform owned by Verizon. Also handled messaging and website UX/UI, though email was where most of the work lived.
Role: Creative direction
